Asia Pacific University (APU) Questions

Investigating the Impact of Monetary Policy on Stock Prices The monetary policy decisions of central banks often have significant implications for financial markets, particularly stock markets. In the context of Malaysia, Bank Negara Malaysia (BNM) serves as the key authority responsible for setting monetary policy to manage inflation and foster…

GROUP ASSIGNMENT (20%); PRESENTATION (10%) After graduating from Universiti Malaysia Kelantan (UMK), you and four of your friends decided to run a small trading business. The business ran quite well for the last 3 years. As your business grows, you notice that the accounting record is not properly managed, which…

QUESTION 1 (20 Marks): You are given the following dataset for monthly advertising spend and sales (in units): Table 1: Data of Company J Month Advertising Spend (RM) Sales (Units) jan 10 50 feb 20 70 mar 35 80 a) Develop a simple linear regression model to predict sales based…

Group Assignment Title: Evaluating and Enhancing a Management Information System with Web Application Integration Objective The objective of this assignment is to provide students with practical experience in analyzing an organization’s Management Information System (MIS) alongside its web application integration. Students will investigate how MIS and web applications help achieve…

Overview This assignment is designed to help the students understand the importance of data, information, and knowledge management by organizing and presenting data from daily life. Students will learn how to organize raw data into meaningful information and gain insights (knowledge) through visualization. Assignment Tasks and Instruction 1. Choose a…

Background: Unipentaz Corporation, a mid-sized technology firm based in Malaysia, has been successfully operating in the domestic market for the past 10 years. The company specializes in developing software solutions for small and medium-sized enterprises (SMEs). Due to increasing competition and a saturated market, the management team is considering expanding…

Questions: Total Marks: 30 Case- Beauty&Me is a company offering cosmetics products and is one of the most popular brands in your country. The company’s primary offerings are hair and skin care products and cater to low and middle income segments. The company has been in the market for 80…

Questions: Total Marks: 20 I. Choose a company you work for or any company of your liking or a specific product. a. Briefly explain about the company or the product that you chose. (Mention the background, vision, mission, and why you chose.) (5 Marks, min. 200 words) b. Do a…

Unit 1 Assignment: International Marketing Management V01.04.2024, Questions: Total Marks: 20 A. Briefly explain marketing campaigns/advertisements (TV commercials or print ads) that influenced you as a child. (5 Marks, Min. 200 Words) B. Explain reasons (minimum 2) why this campaign/advertisement influenced you. (10 Marks, Min. 500 Words) C. Do you…