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Unit 1 Assignment: International Marketing Management V01.04.2024, Questions: Total Marks: 20 A. Briefly explain marketing campaigns/advertisements (TV commercials or print ads) that influenced you as a child. (5 Marks, Min. 200 Words) B. Explain reasons (minimum 2) why this campaign/advertisement influenced you. (10 Marks, Min. 500 Words) C. Do you…

Task: “There is a growing importance of social enterprise, and many business firms are moving towards social entrepreneurship. This is a great step forward both for the corporations as well as humanity”. Using Grameen Bank as an example, critically discuss the statement above. You can use the following guidelines to…

Structure and Presentation (Summative Assessment) Assignment Overview The assignment should address the following questions: QUESTION 1 (30%) Select an international organisation (Company A) and identify its closest competitor (Company B). Present the two organisations and the criteria used for the identification of the competitor. Use ratio analysis to evaluate the…

Fuji Photo Film Co., LTD. was established in 1934 as a subsidiary of Daicel with the aim of producing photographic films. After the Second World War, they diversified, penetrating the medical (x-ray diagnosis), printing, electronic imaging, and magnetic materials fields. In the 1980s, Fuji Photo expanded its production and other…

Question- Total Marks -20 Do you feel that a proper supply chain management can reduce food wastage to a great extent and thereby reduce world hunger? What as per you should be the changes needed in the supply chain strategy of your country, to achieve maximum reduction in food wastage…

The monetary policy decisions made by central banks often have profound implications for financial markets, particularly stock markets. In Malaysia, Bank Negara Malaysia (BNM) is the primary authority responsible for formulating monetary policy aimed at controlling inflation and promoting economic growth. In 2022, BNM increased the Overnight Policy Rate (OPR)…

1| What aspect of making an impact on teaching and learning do you plan to research? The research aims to significantly impact teaching and learning by aligning educational practices with parents’ views and needs. It seeks to foster holistic development and improve engagement and motivation by involving parents more actively…

Question / Soalan 1 (25 marks / markah) What are the causes of workplace accidents and injuries? Illustrate FIVE (5) situations that occur at your workplace.      (10 marks) What steps should employers take to prevent workplace accidents and injuries? Choose any THREE (3) situations mentioned in part (a) above and…

Question 1 (17 marks) A store manager wants to increase the number of items each customer buys. The current probability distribution for the number of items purchased is given in a table. Two options for increasing the number of items purchased are being considered: offering more discounts to customers (Option…